Getting More from Your Cloud-Managed Networking Customers with Packet Analysis

In today’s highly competitive market, providing customers with robust and secure networking solutions is more important than ever. Packet Viewer offers a powerful tool that enhances the security and functionality of your cloud-managed networking solutions and provides a significant competitive edge. Here’s how adding the Packet Viewer OEM components to offer secure, seamless packet analysis can serve as an upsell for your existing customers and a key differentiator against competitors.

Security-conscious customers and markets want in-app packet capture analysis 

By keeping PCAP data within a secure, cloud-based environment, Packet Viewer minimizes the risk of data breaches and ensures that sensitive information remains protected. This feature is particularly appealing to customers who prioritize security and are looking for solutions that safeguard their data at all times.

This also makes it an ideal solution for customers with high privacy and security needs. Many of these organizations are unable to install tools like Wireshark due to IT policies. Packet Viewer provides a viable alternative by enabling secure, web-based packet analysis directly within the cloud. This makes it easier for these organizations to adopt and benefit from advanced network analysis without compromising their internal policies.

These markets, such as government, finance, and healthcare, have strict requirements for data handling and security, and Packet Viewer’s capabilities align perfectly with their needs. By offering Packet Viewer, you can break into these harder-to-reach markets and expand your customer base.

Adding Packet Viewer helps customers maintain compliance

Maintaining compliance with industry regulations is a critical concern for many organizations. Packet Viewer helps your customers achieve and maintain compliance with stringent security and privacy standards such as PCI DSS, HIPAA, and GDPR.

  • PCI DSS compliance: For businesses handling credit card transactions, embedded packet analysis ensures that PCAP data is securely stored and analyzed within the cloud, helping to meet the requirements of PCI DSS.
  • HIPAA compliance: Healthcare organizations can use your solution to protect patient data and ensure compliance with HIPAA regulations by preventing unauthorized access to sensitive information.
  • GDPR Compliance: European organizations benefit from ensuring that all network traffic data is managed in accordance with GDPR requirements.

Secure, seamless packet analysis is a competitive advantage

Incorporating Packet Viewer into your product suite gives you a distinct competitive advantage. Its advanced security features and seamless integration capabilities set your solutions apart from those of your competitors. This differentiation is a key factor in winning over customers who are considering multiple vendors.

Additionally, the new features enabled by Packet Viewer offer great demo potential during the sales process. Demonstrating these capabilities can show potential customers how it enhances their security posture and simplifies network analysis. This lets you effectively illustrate the value it brings to their organization.

Adding Packet Viewer as a value-add to your solution

Packet Viewer is a strategic enhancement that can transform your cloud-managed networking solutions with clear revenue-generating features that users want. By offering a higher level of security, helping customers achieve compliance, and providing a competitive edge, Packet Viewer positions your solutions as the go-to choice for organizations with high privacy and security needs. Its integration potential and ease of use make it an attractive option for both existing customers and new prospects, helping you to expand your market reach and drive growth.

Incorporating Packet Viewer into your product offerings is not just an upsell; it’s a way to solidify your position as a leader in the cloud-managed networking market. It ensures that your customers have the tools they need to secure their networks, comply with regulations, and operate efficiently, all while providing a compelling reason to choose your solutions over the competition.

Learn how Cisco Meraki is using Packet Viewer in the Meraki Dashboard here.